Building Trust and Influence in Dentistry
Brand Ambassador Essentials for Dental Clinicians
Live interactive and On Demand Dental CE Webinar
Scroll below for course description and schedule of upcoming dates
TITLE: BUILDING TRUST AND INFLUENCE IN DENTISTRY: Brand Ambassador Essentials for Dental Clinicians
COURSE FEE: Complimentary Access
CREDITS: This continuing education activity is designated for 1 credit
DURATION: 1 Hour
AGD PACE SUBJECT CODE: 770 Self- Improvement
MODE: Electronically Mediated | Live Interactive Webinar
SPEAKER: Dr. Kirsten Roling, DDS (Bio below)
CE SUPPORTER: ioTech International
AUDIENCE: Dentists, Dental Hygienists, Dental Therapists, Dental Assistants
TECHNOLOGY REQUIRED: Mobile device, laptop or desktop with internet connection | Google Chrome Browser
INSTRUCTIONS: Dental CE Academy hosts all webinars using the ClickMeeting platform. Upon registration you are sent a confirmation email from no-reply@clickeeting.com with a link to join. Be sure to check your spam/junk/promotions folders. We recommend logging in 15 minutes early in the event you require assistance.
HANDOUTS: Distributed via email to all attendees 1 hour prior to start, during and after the webinar.
QUIZ FOR CE CREDIT VERIFICATION: At the conclusion of the webinar, attendees will be redirected to complete a quiz for CE credit. An 80% minimum passing score is required, multiple attempts are permitted, and attendees have 7 days to successfully complete the quiz for CE credit.
COURSE SUMMARY:
In today’s digital age, patients and peers alike look to trusted voices in dentistry for guidance on products, technologies, and clinical care. This engaging and informative continuing education webinar is designed to equip dental hygienists, dental assistants, and dentists with the essential knowledge and skills to thrive as brand ambassadors in the dental industry. From ethical marketing to audience engagement, attendees will learn how to align personal values with product advocacy, build credibility, and influence purchasing decisions responsibly with the ultimate goal of improving patient outcomes and satisfaction. Whether you're just getting started or seeking to enhance your existing presence, this course offers the foundational tools to elevate your professional brand and authentically represent products that support better oral health outcomes.
LEARNING OBJECTIVES:
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Define the role and responsibilities of a dental brand ambassador and distinguish between ethical influence and promotional bias.
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Describe key strategies for building trust and credibility with both patients and professional peers when promoting products or services.
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Recognize the legal and ethical guidelines governing professional endorsements, including compliance with FTC and dental board regulations.
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Identify target audiences and communication platforms to effectively amplify brand messaging while maintaining authenticity.
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Demonstrate how to evaluate product claims critically and align ambassador opportunities with evidence-based practice.
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Develop a personal brand strategy that reflects clinical expertise, professional integrity, and a commitment to advancing oral health.
DISCLOSURE OF SPEAKER AND FACULTY COMMERCIAL RELATIONSHIPS: According to Dental CE Academy's Conflict of Interest and Disclosure Policy, faculty and speakers for any course are expected to disclose any economic support, personal interests, or potential bias that may be perceived as creating a conflict related to the material being presented. Disclosure statements are printed in each course description and announced by moderators or individual speakers at the beginning of each presentation. This policy is intended to alert the audience to any potential bias or conflict so that participants may form their own judgments about the material being presented.
CONFLICT OF INTEREST AND FINANCIAL DISCLOSURE: This course receives educational sponsorship from ioTech International. . The speaker, Dr. Kirsten Roling is the Chief Education Officer and employee of Dental CE Academy. Dental CE Academy through it's parent company, Virtual Dontics Education LLC manages the ioTech International Brand Ambassador progtram and receives compensation to manage its program. Dr. Roling declares no financial relationship with ioTech International, she has not received a speaker's honorarium. No corporate entity has contributed or influenced the content for this course. For written documentation contact support@dentalcenow.com.
DENTAL CE ACADEMY DISCLOSURE: The views expressed and opinions and materials presented during these live and recorded presentations represent the personal views and opinions of the individual speaker and do not necessarily represent the views and opinions of Dental CE Academy. Dental CE Academy assumes no responsibility for the content of the presentations made by the individual speakers. Any suggested protocols for treatment, materials, or services may be based up on the speakers' own clinican experience and should not be construed as Dental CE Academy recommended or endorsed. Selected presentations may include exploratory research or experimental procedures and are intended for informational purposes that may lead to new interest and scientific breakthroughs in the fields of dentistry. Dental CE Academy appreciates its educators who share their knowledge and expertise. This level of dedication to dentistry allows our profession to expand and thrive and provokes necessary discussion and understanding.

Dr. Kirsten Roling, DDS
Dr. Kirsten Roling, DDS, serves as the Chief Education Officer for Dental CE Academy, which is administered by Virtual Dontics® Education LLC. She completed her dental training at the University of California, San Francisco, during the critical period of the HIV/AIDS Pandemic. Prior to her achievement as a dentist she was a Registered Dental Assistant and dental practice management consultant. As a public health dentist, Dr. Roling is recognized as an early pioneer of Teledentistry, formerly in clinical practice that encompassed both pediatrics and geriatrics. Her previous roles include Assistant Clinical Professor at UCSF and Public Health Preceptor at the Arizona School of Dentistry and Oral Health. Additionally, she served as Chief of the Office of Oral Health for Maricopa County's Department of Public Health, where she managed the nation's largest pediatric oral health prevention programs within the third largest public health department in the U.S. As a mobile dental provider, she led a significant teledentistry practice focused on treating homebound geriatric patients and is a recipient of the Pediatric Oral Health Access Program scholarship. She is published in the Journal of Public Health Dentistry: "Temporal association of implementation of the Arizona Health Care Cost Containment System (AHCCCS) with changes in dental-related emergency department visits in Maricopa County from 2006 to 2012" and a featured guest on NPR, National Public Radio: "Quality Oral Care A Concern For Older Arizona Adults In Long-Term Care."